Rolf Cremer – since 1989
In the “RC Schmuck” company the first watch is developed under the label “RC”– the JUMBO model. At this early stage watch creation involves the design of the watch face for ready-made casings. The design of the watch face, the watch hand, leather wrist straps and colour combinations are always the work of Rolf Cremer.
Founding of the “Rolf Cremer” company
The “Rolf Cremer” label comes about from the 'RC' label. An increasing number of own watch designs and casings are developed. The company's own interpretation of 'Nordic design' experiences ever stronger recognition value.
The at one time incorporated jewellery sector is sold. The focus is wholly placed upon the marketing of watches.
A break in creation helps with a re-orientation in the market.
Former customers push for a new collection to be started. A small, exclusive, low circulation collection is produced on pre-order. The commercial agency “Katharina Cremer” is the responsible body.
“Rolf Cremer” officially registered as a brand.
With the move of the company to Grebin, Rolf Cremer's successful career is gaining tremendous momentum. The courage to consistently rely on their own design is accepted by customers with increasing enthusiasm and appreciation every year. Rolf Cremer is getting bigger, more present in the market and more international than ever before.
In addition to regularly released watch creations, the tried and tested classics are maintained. For example, the TURN is still by far the best-selling watch after more than 20 years.
Rolf Cremer’s TWIST is honored with the renowned “Red Dot Award” design award!
The company changes its name and will operate under the name “Rolf Cremer GmbH & Co. KG”.
On the initiative of his Asian business partners, Rolf Cremer is expanding into the Asian market.
Generation change: Rolf Cremer GmbH & Co. KG remains in the family and is passed on to Markus Heermann and Heike Heermann. Rolf Cremer himself remains with the company and can now concentrate fully on the design of new watches after relieving the operative business.
Rolf Cremer GmbH & Co. KG's registered office is relocated from Grebin to Geesthacht near Hamburg.